3 LinkedIn Mistakes You Should Avoid!

Have you been using LinkedIn without luck? You might want to read this first!
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So you’re about to graduate, and naturally you’d like to secure your first professional job, so you start updating your LinkedIn.

While it’s vital that you use such a platform for your graduate journey, there are several mistakes graduates make which could kill their chances of landing a job.

Here are 3 common ones you should avoid:

1. Having a bad profile photo

It’s no secret that having a photo will significantly increase your chances of getting noticed. As a matter of fact, LinkedIn states that profiles with photos get 21x more views and 36x more messages than those without.

Still, having a bad profile photo can definitely give the wrong impression and sway someone from contacting you. Examples of bad shots include a blurry portrait, distracting background, cropped photos, face being too dark or too far from the camera.

A good profile photo would be one that is focused, professional, clear, and ideally with a smile that invites contact. 

2. Saying “Looking for a job” in your tagline

This is probably the most common mistake I see graduates doing in their title. While it’s obvious that you’re looking for a job, your title should reflect what you have to offer as opposed to what you ask people to do.

For example, you can say “Accounting Graduate” or “Helping Businesses With Financial Decisions”, which would sound better than “Accounting student looking for a job”

Not only that having your value in your tagline is more beneficial for your professional brand, but it also encourages connections to engage with you, since as they’re more likely to accept your request as they won’t expect a job ask upon connection.

3. Asking for a job in your first message

Of course, as a graduate, you’re mainly on LinkedIn to get a job. But one thing that is sure not to get you a job is asking for a job in your first message to a new connection. This is because you have established trust with your connection before you start requesting favours.

Think about it, if you were in their position, would you give a job to someone you’ve never talked to? Or would you look for someone you know in your network? I think the answer is clear. Start building your network, think about ways you can bring value to your connections long before you ask someone for a job.

An alternative to asking for a job from a recent connection would be asking for insights or guidance. People don’t like to feel that you’re taking advantage of them (in the case of a job ask) but would love to help when they know that their advice is appreciated.


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